Elevate your brand to stand out in a crowded marketplace. Strategically manage your brand by identifying strategic opportunities and closing gaps in your marketing funnel.
Where do you stand in the marketplace relative to the competition?
We help our clients understand how their public perception is impacting their bottom line. Internal data can only tell you so much. Our studies identify what messaging, channels, and positioning is going to resonate with customers to increase retention and improve the attractiveness of your offer. Our research provides context for your brand and recommends where you need to focus to improve your standing relative to other brands.
Find out how our methodologies and systems can solve your challenges and meet the demands of your consumers.
Awareness, Attitudes, and Usage
Brand Equity/Health Tracking
Heavy/Medium/Light Buyer Analysis
Marketing Sizing + Segmentation
Pre + Post Tracking - changes, customer satisfaction
Voice of the Customer
A NEW SIGNATURE BRAND MOMENT
We have all been there –a consumer need, a new product or a service experience – how do we nail the value proposition and talk about it in a way that not only motivates action, but evokes a positive emotional connection among customers? Here at MMR, we routinely and successfully tackle this question with our clients.