• MMR Research Associates

MMR'S JEFF GRANT FEATURED ON THE KEEPING SCORE PODCAST WITH RICK HORROW


Listen to MMR Research Associates VP of Client Relationships, Jeff Grant, on the Keeping Score Podcast with Rick Horrow.



Jeff and Rick dive into the challenges professional sports leagues and broadcast networks are facing as they work to bring fans back after the pandemic, try to keep them there, and keep them avid.


Jeff expands on his recent article covering the changing landscape of sports media, from long-form and short-form snackable content to changing preferences as fans age from one demographic to the next.

 

The Future of Sports Consumption

Jeff Grant, VP of Client Relationships