OUR POV: THE MMR BLOG

MMR Research Associates Expands Client Team with Two New Hires

Marketing research experts Paul Neuzil and Brea Wagner have joined MMR Research Associates, as Vice President – Client Relationships and Manager – Client Services, respectively.

Paul N sqPaul Neuzil brings over 30 years of diverse experience in client, industry, and methodological expertise. Considered a brand and communications research expert, Neuzil specializes in using the research story to help branding. His experience includes conducting advertising tracking and copy studies throughout numerous business sectors, including global and Fortune 500 companies. He is a multi-finalist for the Excellence in Advertising Award, sponsored by the Advertising Research Association (ARF).

“I love analyzing and solving questions for my clients through whatever research approach is necessary,” said Neuzil. “MMR shares my passion. It’s a company run by researchers with a keen understanding of the relationship between research and business outcomes.”

“Paul’s ability to discern the ‘why’ behind client requests is an asset,” said Bruce Olson, Co-Owner and Managing Partner. “It enables us to design research that helps them make informed decisions – a strategic focus of MMR.”

A native Iowan and graduate of the University of Iowa, Paul and his wife Amy have one son and are based in Cincinnati. In his spare time, he coaches youth football and basketball, and roots for the Green Bay Packers and Iowa Hawkeyes.

brea wagner2Brea Wagner is rejoining MMR after completing her Master’s in Marketing Research at the University of Georgia. She is especially interested in understanding consumer decision making.

“I loved my time on the Client Services team at MMR,” said Brea. “I was exposed to a lot in the industry which gave me a solid foundation for my grad school program. I’m excited to be a full-time member of MMR and help clients better understand the nuances of consumer decision making.”

“We have a talented team at MMR,” said Bill Denk, Co-Owner and Managing Partner. “They bring such a wide range of experience and ideas to our client relationships. When we have a chance to work with someone at the start of their career, like Brea, it adds additional energy to our work.”

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