A Client’s View on Using Rapid Mindstate Profiling to Drive Marketing Strategy

Beautiful happy family is having fun with golden retriever outdoors. Mother, father and daughter are sitting with dog labrador on green grass in park.

A Client’s View on Using Rapid Mindstate Profiling to Drive Marketing Strategy
November 27, 2018 - mmr

MMR Research Associates recently conducted a Rapid Mindstate Profile study with Perrigo Company plc in their Pet Behavior Category. The goal of the study was to help Perrigo become more competitive in the Pet Behavior…

Should Clients Consider Virtual Reality?
February 28, 2018 - mmr

Virtual reality (VR) is on a fast-track to becoming mainstream among your consumers. Consumers enthusiastically anticipate using VR for experiences like travel/adventure, live events, home design and education. Most also imagine using VR for…

Mobile Continues to Shape the Future of Retail
December 5, 2017 - mmr

(By Patricia Houston, VP-Client Relationships) The research industry has been aware of – and designing for – the unintentional mobile user for several years. With 77 percent of all consumers carrying smartphones, the pervasiveness…

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