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Privacy and Cookie Policy and Procedures

Last Modified: 01/2022 


Scope of this Policy 

This privacy policy describes the processing of information provided or collected on the sites and applications where this privacy policy is posted, whether on our own digital sites or on applications on third-party sites or platforms.  It also describes the processing information provided to us or collected by us.  We follow this privacy policy in accordance with applicable laws in the US, but provide additional data privacy notices specific to certain regions.   


Who We Are 

The data controller, who is responsible for the personal information collected and used within the scope of this policy is: 

MMR Research Associates, Inc.   

1050 Crown Pointe Parkway, Suite 500 

Atlanta, GA  30338 


Phone:  770-650-5005 x0 


Privacy Policy 

What data do we collect? 

  • Survey data:  questionnaire/survey responses and general feedback may include questions concerning race/ethnicity, marital status, employment status, occupation, sexual orientation and identity, political affiliation, union membership, and health conditions 

  • Identity information:  name(s), year of birth 

  • Contact information:  physical address, email address, or telephone number 

  • Financial Information: income range, financial products owned and through which company 

  • Marketing/communication information:  newsletter and promotional information preferences 


What data do we not collect/share? 

  • MMR will never ask for account numbers, login information, or passwords and does not/ cannot receive this type of information from 3rd parties 

  • No personal information is shared with third parties for the purposes of marketing or sales 


How do we collect information? 

  • Data is collected through voluntary survey research surveys, 

  • Opt-in requests for information concerning MMR Research Associates through our website or conference attendance 

  • Voluntary placement of cookies while viewing our website (Please see MMR’s Cookie Policy:  https://www. or scroll to the end of this page) 

How do we use personal data? 

  • No third party can contact individuals without expressed, verifiable consent from the person whose data is collected.   

  • Use of Personal Data for Survey Research: 

  • To contact individuals who opt-in for project-specific follow-up surveys 

  • To send Invitations to MMR Business to Business Surveys 

  • To process and send survey incentives.  MMR shares email address only with services like Amazon, Starbucks, or other retailers in order to fulfill payments for research participation 

  • Information provided by individuals is not associated with name, identity, or contact information.   

  • Anonymized raw data may be shared with our client company; including demographic information if the individual provides it 

  • Quotes from typed responses may be used along with aggregated demographic information in reports and raw data set 

  • Functionality cookies that allow MMR to operate the site in accordance with the choices visitors make.  These may contain user name and site preferences.   


Your Choices and Control Over Your Data 

We provide you the ability to exercise certain controls and choices regarding our collection, use, and sharing of your information.  In accordance with applicable law, your controls and choices may include: 

  • Choosing or changing your choices for newsletters or alerts 

  • Requesting removal of your personal information from our servers in a time period less than our standard retention period of 90 days or less.   

  • Requesting access to the personal information we hold about you and that we amend or delete it.   


You may exercise these controls and choices by contacting us via mail, phone, or email.   


MMR Research Associates, Inc.   

1050 Crown Pointe Parkway, Suite 500 

Atlanta, GA  30338 


Phone:  770-650-5005 x0 



Children’s Privacy 

We recognize the need to provide further privacy protections with respect to personal information we may collect from those under the Age of Majority or 18, whichever is higher.  MMR Research does not knowingly collect personal information from children under the age of 18.   

Data Security, Integrity, and Retention 

Data is stored on MMR’s servers in the USA.  The security, integrity, and confidentiality of your information are extremely important to us.  We have implemented technical, administrative, and physical security measures that are designed to protect information from unauthorized access, disclosure, use, and modification.  We regularly review our security procedures to consider appropriate new technology and methods.  Please be aware that, despite our best efforts, no security measures are perfect or impenetrable. 


We will retain your personal information for the length of time needed to fulfill the purposes outlined in this privacy policy unless a longer retention period is required by circumstance or law.  In general, personal information collected as a result of survey research is retained for no more than 90 days.  Survey data that does not contain personal information is stored indefinitely.   For information on the collection and retention of data collected as a result of visiting our website, please see MMR’s Cookie Policy:  https://www. or scroll to the end of this page. 



We will not transfer your personal information to third parties except for the purposes described in this privacy policy.  Wherever your personal information is transferred, stored or processed by us, we will take reasonable steps to safeguard the privacy of your personal information.  These steps may include implementing standard contractual clauses where recognized by law, obtaining your consent, or other lawful means of transferring personal information.   


Our Data Protection Officer can be contacted by emailing: 


If you are in the UK, you have a right to lodge a complaint with your local Data Protection Supervisory Authority or with the UK Information Commissioner’s Office:   


If you are in the EU, you have a right to lodge a complaint with your local office of the European Data Protection Board: 


If you are in Australia and feel your information has been mishandled, you may lodge a complaint with the Australian Information Commissioner: 

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