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MMR Research Associates

MMR RESEARCH WELCOMES JEFFREY GRANT, MEDIA + ENTERTAINMENT VETERAN

MMR is thrilled to welcome Jeff Grant, Vice President, Client Relationships. Jeff's expertise highlights the bridge that connects MMR's dedi

MMR Research Associates

INTERN BRIDGES THE GAP BETWEEN THEORY AND PRACTICE

At MMR, we believe in the power of internships, “as an important part of our commitment to helping develop the next generation of market...

John Rindone, VP - Client Relationships

RETAIL LANDSCAPE: 5 YEARS AGO TO THE FUTURE

2020 was a year unlike any other. The pandemic changed the way consumers interact with brands while accelerating the demise of many...

William Priest, VP – Client Relationships

ESG: DO YOUR CUSTOMERS AND EMPLOYEES CONSIDER YOUR ESG SCORE WHEN MAKING DECISIONS?

Are consumers and prospective employees using ESG to inform their purchase and employment decisions? Here are our thoughts on it.

MMR Research Associates

AGE AGNOSTIC MARKETING: CONTEXT IS EVERYTHING WHEN CONSIDERING AGE

These days, accepted notions about age and generational habits are changing, which has led to age-agnostic marketing strategies.

MMR Research Associates

MMR LIVE EXPERIENCE DESIGN 2020, A YEAR IN REVIEW

When we launched MMR LIVE Experience Design in 2017, our vision included solutions to help organizations close experiences gaps in-person...

MMR Research Associates

MOST PLAN SPONSORS NOT EXPECTING DELAYS IN FUTURE PENSION BUY OUT ACTIVITY DUE TO COVID-19, MetLife

Release Summary: MetLife's 2020 PRT Poll finds most plan sponsors not expecting delays in future pension buy out activity due to...

MMR Research Associates

COVID-19s IMPACT ON TRAVEL AND HOSPITALITY

The immediate impact of COVID-19 sent shockwaves through the travel and tourism industry. Here's what we’ve been seeing around the industry.

MMR Research Associates

THE MMR ADVANTAGE: CLIENT BILL OF RIGHTS

One of the most important foundation blocks of The MMR Advantage is our Client Bill of Rights. Created in 2014, this bottom-up initiative...

Bruce Olson, Managing Partner

INNOVATIONS IN RESEARCH: SHAPLEY VALUE REGRESSION

I’m going to start by asking you to accept a statement at face value… “We’re living in a time of rapid change in our industry!” Change is...

Kristen Downs, Graphics Specialist

BEYOND THE BAR CHART: IMPACT OF DATA VISUALIZATION

Researchers face a constant challenge: how to deliver large amounts of data in only a handful of slides that can be easily digested by...

MMR Research Associates

DEDICATED TO THE NEXT GENERATION

MMR continues its commitment to educating the next generation of researchers through its partnership with the University of Georgia....

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