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MMR Research Associates
FANNIE MAE SURVEY EXPLORES AWARENESS OF FLOOD RISK AND FLOOD INSURANCE
MMR Research Associates is a proud research partner of Fannie Mae. We're excited to see the release of this important study regarding flood


MMR Research Associates
THE MMR RESEARCH APPROACH TO PRIORITIZATION
One of the most common challenges clients face is prioritization. Whether it is features, benefits, messages, or claims, prioritization is a


MMR Research Associates
GENERATION ALPHA + MEDIA: THE DIGITAL-FIRST GENERATION
After a COVID-induced shift in how we consume content, streaming content is now the priority for media industry leaders. As a result, the...


Bruce Olson, Managing Partner & Shelly Ray, VP - Client Relationships
SYSTEM 1 AND SYSTEM 2 IN MARKETING RESEARCH
As we head into 2022, it’s our POV that advances in System 1 technology and methodology allow for nuanced insight.


MMR Research Associates
THE FUTURE OF SPORTS CONSUMPTION
The sports consumer experience is evolving, driven by changes in fan engagement by young adults. what does the future hold for sports?


MMR Research Associates
MARKETING RESEARCH PRIMER
Research minimizes the risk in your decision-making. The more information you compile, the lower your risk.


MMR Research Associates
THE STATE OF TRAVEL
COVID-19 decimated the travel industry. Initial, drastic declines in road and air travel.


MMR Research Associates
THE WORK FROM HOME TRANSITION & WHAT HAPPENS NEXT
The COVID-19 pandemic is winding down as more people become vaccinated, restrictions are lifted, and office doors reopen.


John Rindone, VP - Client Relationships
CHANGES IN CONSUMER INTERACTION WITH BRANDS AS A RESULT OF COVID-19
Social disruption is ingrained in the human condition. Throughout history, society adapts and evolves due to pressure from external...


MMR Research Associates
MMR RESEARCH WELCOMES JEFFREY GRANT, MEDIA + ENTERTAINMENT VETERAN
MMR is thrilled to welcome Jeff Grant, Vice President, Client Relationships. Jeff's expertise highlights the bridge that connects MMR's dedi


MMR Research Associates
INTERN BRIDGES THE GAP BETWEEN THEORY AND PRACTICE
At MMR, we believe in the power of internships, “as an important part of our commitment to helping develop the next generation of market...


John Rindone, VP - Client Relationships
RETAIL LANDSCAPE: 5 YEARS AGO TO THE FUTURE
2020 was a year unlike any other. The pandemic changed the way consumers interact with brands while accelerating the demise of many...
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